Hi Prof. Triff,Not my real post yet, but can you share with us your pizza recipe? Or, what are your favorite pizza joints in Miami?Eddy
i will, eddy. :)
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I was interested in the work of Sara Fanelli. The work you showed looked kind of creepy so I was surprised that she made children’s books. I found that she has a really cool website from a design stand point seen here http://www.sarafanelli.com/. I really like the typography and the spacing. I think her work is childishly fun, but could also be appreciated by a mature eye. It really functions well for a children’s book. I also wanted to share the name of my favorite graphic designer, Kevin Tong. His work can be seen here http://tragicsunshine.com/. He does really cool band and movie posters. I think his posters are nice in that they are very affordable, but unfortunately the sell out super quickly. He is able to capture the essence of a movie or album and portray it in one image. I find it hard to find a word besides “cool” to describe his work. I would love to hang one of his posters in my room. Also I thought the bearded celebrities from buzzfeed was hysterical.
The discussion about logos is one that really intrigued me. When people who are not graphic designers talk about graphic design, the first thing that comes to mind is creating logos. It is the giant shadow that designers cannot escape. Logo art is basically creating a simple image that represents something and can even have meaning. Logo art can really be considered an art form of its own that is just a small part of the broad subject of design. As the corporate world grows bigger and bigger, design has become less about making art and is becoming more commercialized. Graphic designers are being used to sell products instead of spreading ideas as they first intended. Design has spread all around us and we cannot avoid it. The corporate world is taking over art and making it into another commodity simply to profit from it. As designers we have a responsibility to not just produce work that is for commercial purposes but to take time for to make art for ourselves.- Adam Berger
While I thoroughly enjoyed Saul Bass's pitch for the Bell brand redesign, indeed a masterful sample of design and its justifications, the pitch reminded me of some of the things I dislike about design culture (note: I work in design and thoroughly enjoy it, but again I feel I must play the antagonist). A good brand, in the words of Walter Landor, is created in the mind. This is done so through clever and efficient marketing of a brand-- with design being the perfect tool for the dissemination of such marketing. as corporate culture has run rampant with the ideas of message propagation perfected by the totalitarian regimes of the 20th century, the public, we, have become the willing and unwilling receptacles of barrage after barrage of brand messages. While I accept this reality, it saddens me that what to me was once a purer art form has been reduced to the role of a harlot (the words of friends of mine who are art and creative directors at prestigious firms).With that, here's a great site that deals with branding and rebranding, with insightful commentaries: Brand NewAnd while Saul Bass's pitch was great, here's to me the opposite sample for a re-brand: Arnell Group's 2008 "Breathtaking" presentation for Pepsi. Tying the new Pepsi logo to Greco-Roman antiquity and philosophy, the Renaissance, the Dynamic Forces of the Earth, and the Gravitational Pull of the Universe. 'nuff said.Pepsi: BreathtakingEddy
Logo design is my favorite part of graphic design. I would not consider myself the typical artist. I cant draw or paint or analyze and interpret a painting from a famous artist such as Picasso for instance. Sometimes that makes me questioning myself if I even belong in the graphic design world since all the people around me that are graphic designer seems to be very interested in all parts of art. All I know is I love to create it makes me happy no matter the outcome of the work and to me the happiness is more important than the result from a personal perspective than knowing how to analyze another persons painting, although Im sure that would be considered happiness to others. All I wanted to say is that to me a logo design is much more interesting and beautiful than a painting telling me nothing even if it is worth billions..Jenny F Leanderson
This week's lecture introduced an interesting person to me, George Lois. His theories and outlook on life were refreshing. His "recipes" or steps for great work were valuable. "Big ideas can change world culture," was something that stood out to me. People have ideas and imaginations that are, sometimes, not put to use. We must apply our skills and uniqueness to the world in order to make change. His work with Esquire magazine was unlike any other. His way of pushing boundaries is what I admired the most. These little marks have so much meaning. For example, Nixon on the cover putting on make-up. That is huge. It can be interpreted in many ways but the historical truth behind it is that he lost the election because of television and his looks. Something that also stood out to me in the lecture was the Logo pitch video. That was intense. It was a creative work of art that left the mind wondering. There was a part where someone's head was opened and they pulled out a mother; interesting stuff. It was all over the place but somehow came together to explain how the times are changing. Ariana Lubelli
A designer from the last lecture that really inspired me was Stefan Sagmeister. I liked the way he incorporated nature into his designs. He seemed to appreciate the beauty that is around us everyday and yet he still manages to make his designs humorous. When I researched him there was even a funny story about how he had created business cards for his girlfriend. She said she only wanted to spend a dollar per card so he actually printed them on $1 bills. His designs also incorporate text in a unique way. He places the text within the context of the landscape and it gives his designs a simple and powerful message. I like this simplicity within design because it allows the product or message to speak for itself. He also uses color efficiently. Instead of mixing a variety of bright colors that assault the eye he chooses colors that are vibrant but simply complement the work rather than become the main focus. His designs are not only interesting but also fresh and thought provoking, making him one my favorite designers we have covered thus far. BrittanyTyson
I really enjoyed what was shown last class; you included several of my favorite designers. I actually had to write a paper on David Carson’s and through that I discovered that he had originally received a sociology degree before entering the world of art. When he began designing he had no formal training, which I feel like this is the reason why his work was so experimental. One of my favorite quotes by him is “ Don't confuse legibility with communication”. I feel like his work falls under this, since its not completely legible at all times but it still is able to communicate the message. Another designer that I have always admired is Stephan Sagmeister. I find his approach in the way he designs things interesting. I especially like his non-traditional typography pieces, like the ones you showed us. On his website he states that he doesn’t really like using typefaces and the process of trying to find the perfect one, so he prefers to use his own handwriting since it personalizes the piece more. When I read that it reminded of this typographer I studied names Jessica Hische, who specializes in hand lettering. She got into it mainly because as a student she could not afford to buy Fonts. Here a link to her website, in case you’re interested: http://jessicahische.is/awesome On another note, I would like to thank you for all the things you exposed us to. I found several of them to be inspiring. I am glad I was able to take this class before graduating, it has really expanded my views on design and what it is even more than my design classes have. Elina Diaz
Steven Sagmeister's large single word works really struck me during last class. My favorite is his "Good" in the tree, created with pine needles creates an interesting illusion for the eye since it is not positioned on a pine tree. Together, the works read, "trying to look good limits my life." I think this quote especially speaks to Sagmeister as a designer and his willingness to push conservative social limits as well as the unique path he took to reach success, full of rejections and harsh critics. Each of these words is constructed on an object behind which is a different type of unique beautiful scenery. This plays on his quote about personally looking good, insinuating that nature should be the only beauty within the world and that humans constant concern and attempts to look beautiful are only taking away from the amazing experiences they can have during their time on earth. -Remi Wachtenheim
For the last week class, I think the most interesting part is about the logo design. I am not in the graphic design major, but I still think creating a logo for myself will be a very interesting thing. Just like every company has its own logo, every person has his own signature, every also can design his own logo. I think logo is just a very simple picture, but actually, there are a lot of meaning and purpose in it. The shape, the line, the color, the picture, the characters, they all have the meaning that they want to express and promote. And I also want to talk about the changing of the company logo. Some companies change his logo very successful, but some are not. So we can see not the newer one is the better one, the classical one is better one. And I think a logo is very important to a company, it can be the soul and spirit of the company.xiaodong chang
Although the discussion on logos was very interesting and helpful, I wanted to talk about George Lois’ ten tips for success. I thought they were geared toward graphic designers but they are actually advice for the advertising field, which is still interesting and useful. I thought it was great advice for art directors to start with creative words that will lead to a creative visual, that’s a great way of thinking about it. Also it makes sense to keep it short and to the point, because people don’t have the attention span to read or listen for a long time, and to the point is much more effective. I love that he said to stay away from trends,; it’s too safe and predictable and your work won’t stand out. I also agree that a big idea is better when coming from one person. I myself prefer to work alone and I think it makes the work more creative, intuitive, and edgy. It totally makes sense that with every piece of work you have to think through everything so that you can justify it to your client. I like also how he said to make your surroundings a metaphor for who you are; you are a product of your environment and I think you are affected in different ways that you may not realize. All great advice!
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