Thursday, April 2, 2009

Milton Glaser

Milton Glaser studied at the Cooper Union Art School and (1952–53), as a Fulbright Scholar, attended the Academy of Fine Arts, Bologna, Italy under Giorgio Morandi. From 1954 to 1974, Glaser was the founder and president of the Push Pin Studio (with Seymour Chwast, Reynold Ruffins and Edward Sorel) in New York and from 1955 to 1974, the editor and co-art director of the Push Pin Graphic Magazine. In an era dominated by Swiss Rationalism, the push-pin style celebrated Pop, the eclectic and eccentric design of the past while introducing a distinctly contemporary design vocabulary, with a wide range of work that included record sleeves, books, posters, logos, font design and magazine formats. In 1968, Glaser and Clay Felker founded New York Magazine. Glaser was president and design director until 1977 (as well as its ‘underground gourmet’ - writing about good, cheap restaurants in NY). Publication design had become a big interest. Glaser has produced a wide range of design disciplines - print graphics: identity programs for corporate and institutional marketing purposes, logos (among them the “I love New York” logo for the New York State Department of Commerce (the most frequently imitated logo design in human history). Glaser has designed and illustrated more than 300 posters, environmental and interior design: exhibitions, interiors and exteriors of restaurants, shopping malls, supermarkets, hotels, and other retail and commercial environments. From 1975 to 1977, Glaser was the design director of Village Voice magazine.